Editorial Design

Good Housekeeping

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Scope of work
Choose a magazine, redesign and rebranding its visual aesthetic
Project type
Editorial Design
Role
Research, identity design, conceptual development, editorial design

Project Description

My goal for this project was not only to redesign the Good Housekeeping magazine but also to expand its target audience, especially readers from their 20s to 30s. The median age for this magazine is 47. While I was observing the magazine, I found it quite interesting and informative. Therefore, I wanted to redesign the layout, typography, and color palettes to make them look more playful and appeal to more audiences.

This project helped me learn more about editorial design. Understanding layout, choosing the right images and having a strong typographic structures are the key.

Table of Contents
magazine redesign
magazine redesign
magazine redesign
magazine redesign
magazine redesign
magazine redesign
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